Read our blog for the latest insights on sales and marketing Take Me There

Webinar: Document Merge in wMobile Desktop for GoldMine Register

Score Leads and Accounts for Success

Sugar Market's marketing automation lead scoring software enables you to drive qualified leads and measure engagement.

Watch a Demo Request a Quote

Account and Lead Scoring

Sugar Market offers a broad range of marketing tools all included in one marketing platform; easily execute your inbound marketing strategy, automate marketing tasks, manage your marketing campaigns and your lead generation.

Drive MQLs With Lead Scoring

Measure engagement and better prioritize sales outreach with Sugar Market's lead scoring and account scoring. Apply point values to actions taken by leads based on what is valuable to your business using your own scoring rules, customizable templates, or an out-of-box best practices model. Allocate points for steps like opening an email, clicking a link, visiting a specific page or downloading content.

The platform automatically tracks these activities over time and will push them to Sales once a predefined threshold is met. Increase efficiency in your sales cycle and drive higher lead conversions with Sugar Market.

Schedule a Demo

Salesfusion Target | Account Scoring

Leverage Existing Scores to Target Accounts

Indicate your most engaged accounts with Sugar Market’s account scoring. If multiple contacts from a company are viewing your content and interacting with your marketing assets, the account score will increase, indicating an engaged account.

Leverage your existing lead scoring data and marketing approach to provide an activity summary at the account level. Sugar Market’s account scoring helps users identify key accounts to amplify their account-based marketing (ABM) efforts.

Salesfusion Hot Lead Profile

Lead and Account Scoring Features


  • Leverage out-of-the-box scoring model, customizable templates, or create-your-own model
  • Single or multiple scoring models
  • Evergreen or temporary models
  • Option to degrade scores over time for inactive leads and accounts
  • Base scores off web, email, campaign, form, or social activity and demographic or firmographic data
  • Contact and account-level scores


  • Native CRM Integration
  • Easy-to-interpret, holistic score and activity view with contact to account matching


  • Automatic notifications to Sales when leads are outreach-ready
  • Customizable scoring alerts
W-Systems is a SugarCRM Elite Partner award winning of the SugarCRM Global Reseller of the Year

Sugar Market starting from $1,000 per month

20+ Years of Happy Clients

Star iconStar iconStar iconStar iconStar icon

CRMs are Personal and Complicated

CRMs are personal and complicated. With every project and every issue we have had, I feel that we were treated fairly and professionally. On the occasional misunderstanding or miscommunication, there was no gotcha but a desire to solve the issue fairly. The expertise level is high. Very good and respectful service.

Star iconStar iconStar iconStar iconStar icon

Second to None

We have found that W-Systems' knowledge and response time is second to none. They are always willing to take the time and use the necessary resources needed to answer our questions, resolve our issues and teach us whatever we need to learn. They are patient, informative and proactive.

Star iconStar iconStar iconStar iconStar icon

Great CRM Partner!

We brought on W-Systems to take on a very complicated CRM upgrade. We chose W-Systems due to their knowledge around our system, and they had the resources to execute. Their PMs, dev team, customer service, and sales teams were all top-notch and responsive to our needs and feature requests. I'd recommend W-Systems to any company looking for a SugarCRM partner.

Star iconStar iconStar iconStar iconStar icon

Simply Amazing!

W-Systems has been truly amazing. The staff is extremely knowledgeable and friendly. They really go the extra mile to help you through the process, and always do their best to make your vision a reality instead of just taking the easy way out. We are super pleased and look forward to continued business together.

Star iconStar iconStar iconStar iconStar icon

Great Coding and Good Service!

Our company has used W-Systems for about a year now for customization of our SugarCRM Cloud environment. It's been a pleasure working with a group of developers that get the job done right the first time. From the Director of Sales to the Ops Manager to the programmers... all our first class.

Star iconStar iconStar iconStar iconStar icon

Stellar Service

We have worked with W-Systems for many years. Their service is stellar on every level, including the expertise and caring of their staff members.

Star iconStar iconStar iconStar iconStar icon

Good Integrator to Work With

W-Systems is an experienced and diligent SugarCRM integrator and developer. They have worked on numerous integrations and implementation projects with us and have been a great partner.

Star iconStar iconStar iconStar iconStar icon

Excellent Partner!

Responsive, helpful, thoughtful. They have been exactly opposite (in as positive of a way as possible) of the typical software sales approach. W-Sytems created my happiness with CRM.

Star iconStar iconStar iconStar iconStar icon

There Will Be Issues!

I highly recommend W-Systems. We have a complex solution that integrates numerous different software application and databases. This requires several different team members at W-Systems for support. Their knowledge and ability to work together provide the timely support I need. I’m not surprised there are challenges and issues with the complex technology support I ask from them, what is surprising is they always keep it working. Thank you!