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Score Leads and Accounts for Success

Sugar Market's marketing automation lead scoring software enables you to drive qualified leads and measure engagement.

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Account and Lead Scoring

Sugar Market offers a broad range of marketing tools all included in one marketing platform; easily execute your inbound marketing strategy, automate marketing tasks, manage your marketing campaigns and your lead generation.

Drive MQLs With Lead Scoring

Measure engagement and better prioritize sales outreach with Sugar Market's lead scoring and account scoring. Apply point values to actions taken by leads based on what is valuable to your business using your own scoring rules, customizable templates, or an out-of-box best practices model. Allocate points for steps like opening an email, clicking a link, visiting a specific page or downloading content.

The platform automatically tracks these activities over time and will push them to Sales once a predefined threshold is met. Increase efficiency in your sales cycle and drive higher lead conversions with Sugar Market.

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Salesfusion Target | Account Scoring

Leverage Existing Scores to Target Accounts

Indicate your most engaged accounts with Sugar Market’s account scoring. If multiple contacts from a company are viewing your content and interacting with your marketing assets, the account score will increase, indicating an engaged account.

Leverage your existing lead scoring data and marketing approach to provide an activity summary at the account level. Sugar Market’s account scoring helps users identify key accounts to amplify their account-based marketing (ABM) efforts.

Salesfusion Hot Lead Profile

Lead and Account Scoring Features


  • Leverage out-of-the-box scoring model, customizable templates, or create-your-own model
  • Single or multiple scoring models
  • Evergreen or temporary models
  • Option to degrade scores over time for inactive leads and accounts
  • Base scores off web, email, campaign, form, or social activity and demographic or firmographic data
  • Contact and account-level scores


  • Native CRM Integration
  • Easy-to-interpret, holistic score and activity view with contact to account matching


  • Automatic notifications to Sales when leads are outreach-ready
  • Customizable scoring alerts
W-Systems is a SugarCRM Elite Partner award winning of the SugarCRM Global Reseller of the Year

Sugar Market starting from $1,000 per month

20+ Years of Happy Clients

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An Excellent Partner for Enhancements and Resources

Our experience with the team has been nothing but positive. They are a valuable resource for SugarCRM integrations and enhancements as well as day-to-day support. Our Account Manager has always shared relevant and engaging content and there is a wealth of webinars and knowledge shared throughout the year by the company. A+++

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Instrumental in our Upgrade

Mark was instrumental in our upgrade to the latest version of GoldMine. Not only did Mark do the data conversion but he has subsequently resolved several issues that have surfaced with the GoldMine alarms & the daily backup process. Mark has been very accommodating to any contact I have made to either ask questions or resolve an issue. Previously we have worked with Bob thru the years to support our GM application and again very pleased with the support offered by Bob. I would highly recommend W-Systems Corp. for support.

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Stellar Service

We have worked with W-Systems for many years. Their service is stellar on every level, including the expertise and caring of their staff members.

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Simply Amazing!

W-Systems has been truly amazing. The staff is extremely knowledgeable and friendly. They really go the extra mile to help you through the process, and always do their best to make your vision a reality instead of just taking the easy way out. We are super pleased and look forward to continued business together.

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Great People to Work With

W-Systems has great people to work with. They really took the time to understand our business and help us move into CRM best practices. They are reliable and helpful. SugarCRM was also a great decision for our team. The product functions as we had hoped and is easy to self-manage for day to day items.

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W-Systems is Wonderful!

W-Systems installed our system and has been wonderful about working with us over a long period of time when something went wrong.

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Excellent Partner!

Responsive, helpful, thoughtful. They have been exactly opposite (in as positive of a way as possible) of the typical software sales approach. W-Sytems created my happiness with CRM.

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Excellent Experience Implementing SugarCRM

W-Systems provided our not-for-profit with outstanding guidance and support to customize and implement SugarCRM to manage a complex network of activities, properties and partner relationships. The outcome was a clear, user-friendly system for our team resulting in professional reporting for our funders and senior leadership. W-Systems provides a project manager who is accountable and responsive throughout the process and provided resources for us to manage our system effectively.

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There Will Be Issues!

I highly recommend W-Systems. We have a complex solution that integrates numerous different software application and databases. This requires several different team members at W-Systems for support. Their knowledge and ability to work together provide the timely support I need. I’m not surprised there are challenges and issues with the complex technology support I ask from them, what is surprising is they always keep it working. Thank you!