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Develop Web Experiences That Drive Results

Drive awareness, promote your content and offerings, and enhance your funnel with Act-On's easy-to-build landing page templates and website optimization solutions.

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Web & Landing Pages

Website & Landing Page Optimization Tools

Your audience comes to learn about your offerings at each of your digital touchpoints. From your campaign landing pages to customer education content, make the most of every interaction to build long-lasting customer relationships using Act-On's web and landing page optimization tools.

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Learn how modern marketers are using Act-On to build landing pages and drive more conversions.

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Landing Pages

Landing Page Composer lets you design, build, test, and launch a professional page in minutes. Kickstart your campaigns, drive interest around core topics, and gather valuable information to inform scoring and improve audience segmentation.

  • Add your own landing page templates using design-on-the-fly HTML design options
  • Drag & drop content blocks
  • Upload and store unique branded assets for later use
  • Access a wide variety of stock template options 
  • Optimize your page for mobile with responsive design
  • Templates enable sticky navigation bars
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Website Prospector

97% of your site’s visitors are anonymous, so how can you make actionable connections? Act-On's Website Prospector tool gives you comprehensive user behavior data — helping you create engaging customized experiences in real-time.

  • Anonymous Visitor Tracking builds a dossier on each visitor, helping you forge better connections.
  • Prospect Activity History helps marketers view each visitor’s browsing behaviors to understand their interests while strengthening connections — before and after the conversion.
  • Real-Time Alerts tell you when a specific user is visiting your page so you can immediately understand their needs and respond in real-time.
  • Contact Lookup Tools help you zero in on who’s researching your products and solutions for more productive follow-up.
  • Website Data Analytics help you save time and money by showing you what’s happening on your sites and pages in one consolidated reporting tool. 
Act-On SEO Audit Tools

SEO Audit Tools

Today, over 80% of consumers begin their buying journey on a search engine. So, when it comes to search, if you aren’t ranking, your sites and pages might be tanking. Act-On's easy-to-use SEO Audit Tool helps you optimize your page’s SEO ranking while adapting to ever-evolving search engine algorithms.

  • Page scoring allows you to assess your page performance trends and re-evaluate keyword strategies.
  • Discover which pages drive traffic and optimize your site’s navigation to conversion points. 
  • Know when to update your page content to improve your SEO score.
Act-On Landing Page A/B Testing screenshot

Landing Page A/B Testing

Your web and landing pages are set for success. But how can you be sure they’re optimized for the end-user actions you want? To get the best responses and highest conversions, the A/B Testing Tool optimizes each step along the conversion funnel, ensuring a seamless experience.

  • Use multiple design tactics to better connect with your prospects and customers.
  • Optimize your page and form design to ensure visitors take the actions you want.
  • Continuously re-evaluate page design to ensure optimal effectiveness and campaign performance.
Act-On’s landing page builder allowed us to custom-build templates that were effective and easy to update.
Siri Hage Director of Marketing Communications, Picarro
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Instrumental in our Upgrade

Mark was instrumental in our upgrade to the latest version of GoldMine. Not only did Mark do the data conversion but he has subsequently resolved several issues that have surfaced with the GoldMine alarms & the daily backup process. Mark has been very accommodating to any contact I have made to either ask questions or resolve an issue. Previously we have worked with Bob thru the years to support our GM application and again very pleased with the support offered by Bob. I would highly recommend W-Systems Corp. for support.

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Great Coding and Good Service!

Our company has used W-Systems for about a year now for customization of our SugarCRM Cloud environment. It's been a pleasure working with a group of developers that get the job done right the first time. From the Director of Sales to the Ops Manager to the programmers... all our first class.

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An Excellent Partner for Enhancements and Resources

Our experience with the team has been nothing but positive. They are a valuable resource for SugarCRM integrations and enhancements as well as day-to-day support. Our Account Manager has always shared relevant and engaging content and there is a wealth of webinars and knowledge shared throughout the year by the company. A+++

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Good Integrator to Work With

W-Systems is an experienced and diligent SugarCRM integrator and developer. They have worked on numerous integrations and implementation projects with us and have been a great partner.

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There Will Be Issues!

I highly recommend W-Systems. We have a complex solution that integrates numerous different software application and databases. This requires several different team members at W-Systems for support. Their knowledge and ability to work together provide the timely support I need. I’m not surprised there are challenges and issues with the complex technology support I ask from them, what is surprising is they always keep it working. Thank you!

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CRMs are Personal and Complicated

CRMs are personal and complicated. With every project and every issue we have had, I feel that we were treated fairly and professionally. On the occasional misunderstanding or miscommunication, there was no gotcha but a desire to solve the issue fairly. The expertise level is high. Very good and respectful service.

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Simply Amazing!

W-Systems has been truly amazing. The staff is extremely knowledgeable and friendly. They really go the extra mile to help you through the process, and always do their best to make your vision a reality instead of just taking the easy way out. We are super pleased and look forward to continued business together.

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Great People to Work With

W-Systems has great people to work with. They really took the time to understand our business and help us move into CRM best practices. They are reliable and helpful. SugarCRM was also a great decision for our team. The product functions as we had hoped and is easy to self-manage for day to day items.

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Excellent Experience Implementing SugarCRM

W-Systems provided our not-for-profit with outstanding guidance and support to customize and implement SugarCRM to manage a complex network of activities, properties and partner relationships. The outcome was a clear, user-friendly system for our team resulting in professional reporting for our funders and senior leadership. W-Systems provides a project manager who is accountable and responsive throughout the process and provided resources for us to manage our system effectively.