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A landing page is a single web page (I.e., a destination page) that delivers the information your visitors are looking for. Examples include the answer to a specific question, a piece of content, a compelling offer, or an overview of a new product.
Landing pages are instrumental to digital marketing because they drive all types of conversions, from simple sign-ups (e.g., newsletters) to bona fide purchases.
Act-On makes landing pages a snap. With minimal clicks, you can create, test, and launch these vital pages and drive real results.
Learn how modern marketers are using Act-On to build landing pages and drive more conversions.
Act-On’s powerful analytics engine gives you actionable insight into your landing page performance.
View landing page engagement and conversion by a variety of criteria.
Compare page performance over time.
Find out which channels are the most effective drivers to your destination pages.
Act-On reports are always real-time and let you drill into specific segments to understand and improve campaigns.
Find out which landing page resonates with your target audience and converts at the highest rate. A/B Testing lets you compare content variations head-to-head with a subset of your total audience, record the results in real time, and uncover what works best before you publish your campaign on a larger scale.
Simply choose your landing pages, choose your distribution list, and click Start. Act-On will display real-time results in your dashboard.
Examples of landing pages we have created using Act-On's landing page composer.
Act-On starting from $900 per month