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Reach Your Customers the Right Way

Capture consumers’ attention and grow your business with Act-On's automated growth marketing platform.

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Act-On Marketing Automation

Understand Your Audience. Optimize Your Strategy.

Ask ten consumers how they want to interact with a brand, and you’ll get ten different answers.

Act-On's growth automation platform can optimize your marketing initiatives, helping you enhance customer experiences, increase engagement, collect in-depth information to analyze target audience behaviors, and deliver truly exceptional buyer journeys that nurture long-lasting customer relationships.

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Act-On Marketing Automation Benefits

Attract More Prospects

Maximize awareness and attract more prospects by building engaging landing pages and driving more traffic to your website.

Win More Deals

Generate more leads by segmenting, scoring, nurturing, and tracking contacts through a multi-channel customer journey.

Measure Your Impact

Prove your marketing success by tracking leads and customer engagements throughout the sales cycle.

Integrate Your Marketing

Coordinate and consolidate your entire marketing technology stack into one simple, effective, transparent, and actionable ecosystem.

Website and Landing Pages

Easily build, optimize, and launch landing pages and websites with tools and templates designed to enhance your funnel.

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Forms and Data Management

Easy to customize, develop, and deploy, Act-On's web forms help you manage customer information and optimize your lead generation efforts.

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Prospect and Customer Scoring

Assess unique engagement metrics across your touchpoints to create tailored messaging for your prospects and customers.

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Segmentation

Dynamically group contacts by traits and behaviors to segment target audiences, deliver relevant messaging, and improve engagement.

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Automation

Attract, nurture, convert, and evangelize customers through Act-On's simplified, automated marketing tool that removes manual processes.

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Messaging

Get the conversation going by delivering perfectly crafted messages to your targets using Act-On's automated email and messaging tools.

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Analytics and Reporting

Gain insight into how your audience interacts with your digital presence, and discover the most effective ways to connect with them.

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Integrations

Our open API and marketing solutions integrations provide complete visibility into the customer journey and data to customize content.

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Act-On Resources

Act-On Overview - Datasheet

With Act-On there's never been an easier way to generate demand, qualify leads, cultivate prospects and close the deal.

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Rethink Marketing Automation

Rethink Marketing [Automation] - eBook

See how marketing teams are allocating resources and using marketing automation across brand building, demand generation, and customer marketing functions.

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10 Ways Sales Benefits from Marketing Automation - eBook

In this eBook, you'll learn about 10 key benefits marketing automation offers sales, including how they directly tie to improved efficiency, faster funnels, and higher close rates.

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Got CRM? Why You Need Marketing Automation, Too - eBook

CRM systems transform sales through organization; marketing automation completes the picture by generating leads and managing lead engagement. Learn how the systems complement each other, and why you need both.

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The Business Case for Marketing Automation - eBook

It is well-established and well-documented: Marketing automation helps businesses grow. This eBook will give you the information you need to get the C-suite on-board, so your business can begin reaping the benefits of automation.

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The Dynamic Duo: CRM + Marketing Automation Working Together - Whitepaper

Download our white paper, in which we discuss the importance of integrating your CRM and marketing automation platforms, in an effort to maximize revenue.

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Act-On starting from $900 per month

20+ Years of Happy Clients

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Instrumental in our Upgrade

Mark was instrumental in our upgrade to the latest version of GoldMine. Not only did Mark do the data conversion but he has subsequently resolved several issues that have surfaced with the GoldMine alarms & the daily backup process. Mark has been very accommodating to any contact I have made to either ask questions or resolve an issue. Previously we have worked with Bob thru the years to support our GM application and again very pleased with the support offered by Bob. I would highly recommend W-Systems Corp. for support.

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Excellent Experience Implementing SugarCRM

W-Systems provided our not-for-profit with outstanding guidance and support to customize and implement SugarCRM to manage a complex network of activities, properties and partner relationships. The outcome was a clear, user-friendly system for our team resulting in professional reporting for our funders and senior leadership. W-Systems provides a project manager who is accountable and responsive throughout the process and provided resources for us to manage our system effectively.

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Stellar Service

We have worked with W-Systems for many years. Their service is stellar on every level, including the expertise and caring of their staff members.

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Excellent Partner!

Responsive, helpful, thoughtful. They have been exactly opposite (in as positive of a way as possible) of the typical software sales approach. W-Sytems created my happiness with CRM.

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W-Systems is Wonderful!

W-Systems installed our system and has been wonderful about working with us over a long period of time when something went wrong.

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Second to None

We have found that W-Systems' knowledge and response time is second to none. They are always willing to take the time and use the necessary resources needed to answer our questions, resolve our issues and teach us whatever we need to learn. They are patient, informative and proactive.

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An Excellent Partner for Enhancements and Resources

Our experience with the team has been nothing but positive. They are a valuable resource for SugarCRM integrations and enhancements as well as day-to-day support. Our Account Manager has always shared relevant and engaging content and there is a wealth of webinars and knowledge shared throughout the year by the company. A+++

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Simply Amazing!

W-Systems has been truly amazing. The staff is extremely knowledgeable and friendly. They really go the extra mile to help you through the process, and always do their best to make your vision a reality instead of just taking the easy way out. We are super pleased and look forward to continued business together.

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CRMs are Personal and Complicated

CRMs are personal and complicated. With every project and every issue we have had, I feel that we were treated fairly and professionally. On the occasional misunderstanding or miscommunication, there was no gotcha but a desire to solve the issue fairly. The expertise level is high. Very good and respectful service.

Latest from our Blog

Best Apps and Tools to Keep Your Teams Productive When Working Remotely

March 23rd, 2020   •   5 minute read

W-Systems has always encouraged its employees to work remotely when needed. Learn how to keep your teams productive and engaged, even outside the office.

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A Better Way to Track and Report on Marketing Interactions in Sugar

February 25th, 2020   •   6 minute read

Problem: your sales team doesn’t log into your Marketing software to check on lead interactions. Solution: bring the interactions to them, directly in Sugar!

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5 Practical Steps to Write Powerful and Engaging Content

January 3rd, 2020   •   7 minute read

Want to make your audience fall in love with your brand? Follow our 5 practical steps to write killer content that will help you better connect with them.

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10 Top Ways to Nurture & Convert Leads Faster

December 13th, 2019   •   9 minute read

Sugar Market offers detailed metrics and insights that allow businesses to generate and convert leads easily.

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8 Marketing Hacks to Improve Customer Experience

December 11th, 2019   •   8 minute read

Learn 8 hacks that will turn your marketing strategy into the most powerful tool you have to boost customer experience.

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The Power of Brand Marketing

November 19th, 2019   •   9 minute read

Your brand is your promise to your customers. Find out how to build a strong brand marketing strategy for your company and get recognized.

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Training & Events

Web Training

Best Practices in CRM and Marketing Automation Working Together

How we use the combined power of SugarCRM and Act-On Marketing Automation for sales and marketing.

Recent Releases

June 23, 2020

Act-On New Features and Upgrades for June 23, 2020

The June 23 Act-On release includes text editor enhancements such as clearer Paste as Text button, Opt-Out link and more.

June 16, 2020

Act-On New Features and Upgrades for June 16, 2020

The June 16 Act-On release includes text editor enhancements such as extensions support in phone number links, inserting Form Links, and more.

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