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Act-On for

A retailer's work is never done.
And modern marketing never sleeps.

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Act-On for Retail

Win and Keep Loyal Customers

Act-On Marketing Automation provides everything you need for retail marketing. Engage audiences over time to win and keep loyal customers.

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Discover why Act-On is the right marketing automation platform for retail.

Email Marketing for the Retail Industry

Consumers say they prefer email over other types of communications. Even so, mailboxes are flooded and your email has to stand out.

Act-On can help you rise above the competition by deploying targeted, personalized email programs that help you build stronger relationships with your customers.

Email Templates Tailor-Made for Retail Marketers

Act-On’s got email templates you can use to serve your buyers’ needs. Use the template library for post-transaction communications, new product announcements, special promotions, and more!

Responsive Emails that Display Perfectly on Mobile Devices

Make your messages fully responsive, for access across all screen sizes – from desktop to mobile and everything in-between.

Seamless Email Segmentation

Easily segment your email list to send the most relevant messages to your audience. Vary your email calls to action by product category, income level, or past behavior.

Automate Email for Long-Term Engagement

Send messages in the right context, with the right message for each of your audience segments. Program a series that will run for weeks without needing daily attention. Pre-program a regular email cadence to encourage signups for a loyalty program, promote an annual sale, or encourage additional purchases.

Make Data-Driven Decisions

Understand the interests and purchase habits of your customers with real numbers. Report on response and engagement rates, or A/B test your emails to see which messages work best.

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Landing Pages Built for Engagement

To make your marketing life easier, Act-On provides finished-quality landing page templates that streamline your inbound and outbound marketing execution. Act-On’s award-winning marketing automation technology helps you reach and engage more customers with less effort.

Landing Page Templates

Choose from a variety of landing page templates that can be customized with your own messages in minutes.

Responsive Landing Pages

Act-On's landing page composer creates fully responsive designs that render seamlessly on desktop, tablet, and mobile devices.

Capture Conversions with Forms

Forms make it easy to start capturing leads and generating interest in your products.

A/B Testing

Optimize your page performance with easy-to-use A/B testing.

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Measure, Report, Optimize, Repeat

Unleash your inner data geek! Track the impact of your campaigns with simple-yet-powerful dashboards and reporting tools. With integrated analytics, you can quickly see which emails are resonating with your audience (and which are not). Act-On gives you everything from high-level open and click metrics, to detailed clickthrough reports, to long-term funnel reports that track ROI over time.

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Act-On starting from $900 per month