Articles for Act-On Software (76)

The Value of Social Media Marketing

by Roxana Rangu on Jan 17, 2019

In this webinar, learn how to measure your social engagement with Act-On’s Advanced Social Media Module.

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SugarCon 2018: Pitch Fest Recap

by Paul Scondac on Oct 22, 2018

Pitch Fest was a series of zippy lightning round presentations from SugarCon’s sponsors designed to help you get more from Sugar. Here are our favorite picks!

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5 Signs You Are Ready For Marketing Automation

by Roxana Rangu on Oct 11, 2018

See if you are ready to leave your email marketing platform behind and adopt marketing automation.

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How to Pick the Best Marketing Automation Platform for You

by Act-On Content Team on Oct 3, 2018

Discover the questions you’ll need to ask and answer if you want to pick the best marketing automation system for your business.

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This Marketing Conference Changed My Perspective

by Katie Liesmann on Sep 7, 2018

Over 48 hours after attending Hypergrowth 2018, a Conversational Marketing conference, I’m still reeling from how it changed my perspective.

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Top 10 Lessons Learned From Wistia’s CouchCon

by Roxana Rangu on Sep 4, 2018

On August 14, Wistia hosted CouchCon and we’re excited about all the possibilities of using video in our marketing content.

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Credit Union Marketing – Nurture Members with Automated Campaigns

by Act-On Content Team on Aug 15, 2018

In this Act-On podcast, learn from Marc Wilensky, VP, Communications & Brand Marketing at Tower Federal Credit Union about their Act-On adoption.

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Using Act-On Webinar Programs for In-Person Events

by Paul Scondac on Jul 31, 2018

In this blog post, we’ll go over how we used Act-On to set up signup forms and messaging for location events.

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5 Steps to Creating a Successful Lead Scoring Program

by Act-On Content Team on Jul 25, 2018

Take a look at the five steps and tips for building and implementing a successful lead scoring program.

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Marketing Reboot: 3 Demand Generation Myths Debunked

by Paul Scondac on Jul 19, 2018

In this webinar, we shared data and proof points to debunk three common demand generation myths.

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How to Use Google Analytics to Create More Effective Content

by Act-On Content Team on Jun 7, 2018

There are a lot of ways to slice and dice data in your Google Analytics account. This blog post will focus on three.

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Solving the Sales-Marketing Conundrum: 3 Strategies to Consider

by Sarah Friedlander Garcia on Jun 7, 2018

Here are three strategies to consider to get your sales and marketing teams more closely aligned.

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